Tom Goddard’s interview with Christian Schmalzl is just one of the highlights of “Future Proof”, that commences on Monday next week. The interview will focus on the detail and development of Ströer’s particular business model that lies at the hea
This year’s conference will kick off an inaugural “OOH Week” starting with the 79th Annual OBIE Awards Show which honors the best creative in the industry. The conference spans two days and includes blockbuster sessions featuring global brand.
The role of OOH in a world dominated by ecommerce; OOH creativity that sells, maximising mobile, the future for programmatic, how will a carbon neutral WPP impact media owners? Plus how can OOH practitioners align with modern moves in diversity and sustai
The virtual World Out of Home Organization’s European Forum on May 18 is nearly here. We have a stellar line up of speakers and panellists including WPP CEO Mark Read and New Commercial Arts founder James Murphy from the wider world of advertising.
Diageo global media director, marketing, Isabel Massey and Clear Channel France Présidente Boutaïna Araki have joined the line-up of speakers for the World Out of Home Organization's European Forum, hosted from London on May 18.
Art & Culture have been one of the most affected industries during this pandemic. Our museums, libraries and art galleries have been shut down since January, reopening on the 5th April.
OOH Capital Managing Partner and former Posterscope Global President Annie Rickard is to moderate a Diversity Panel - Doing Diversity in Out of Home (DDOOH) - at the World Out of Home Organization’s European Forum.
WPP Chief Executive Officer Mark Read is to be a keynote speaker at the World Out of Home Organization’s virtual European Summit on May 18. Read will be interviewed by WOO President Tom Goddard.
WOO’s May 18 European Forum is now open for Registration. This virtual event, focusing on but not exclusively European content. The WOO event will be free to members.
Justin Cochrane, CEO Europe of Clear Channel, Christian Schmalzl Co-Chief Executive Officer of Ströer Management SE and Andy Sriubas, Chief Commercial Officer of OUTFRONT Media have joined the list of speakers at WOO's European Forum on May 18.
OAAA has partnered with EARTHDAY.ORG to help broaden, educate, and activate the environmental movement across the globe.
James Murphy, co-founder of creative agency New Commercial Arts and before that a co-founder and CEO of adam&eveDDB, will be one of the keynote speakers at the WOO European Forum.
Last week the Expert commission of the ACAR (Association of the Communicative Agencies in Russia) released the ad market figures in Russia in 2020.
The World Out of home Organization has increased its global representation with seven new members, three from Italy. The new members include Out of Home media owners Red Tape Media in Pakistan and Impres in Bulgaria.
A virtual one-day European Regional Event, hosted from London, is the first stop on the World Out of Home Organization’s 2021/22 World Tour which will also see other events in the APAC region later in the year and Africa in early 2022.
The Polish Government introduced a project of a new tax law, so called “media tax” ("advertising tax”) in the beginning of February 2021. Due to this project broadcasters and digital media, press and OOH media should pay at least 7,5% of income.
In the first World Out of Home Organization webinar of 2021 Mark Boidman of New York investment bank PJ Solomon painted a bright picture for Out of Home worldwide as advertisers return.
Last week the largest Russian advertising award called the Big Fish powered by the top internet resource on advertising Sostav.ru presented the winners of the 2020 competition in 6 different nominations, including Print & Out-of-home.
