WOO names Global Awards shortlists

WOO names Global Awards shortlists

 WOO names Global Awards shortlists

WOO names Global Awards shortlists

The World Out of Home Organization has named the shortlists for its Digital Creative and Classic Creative and Sustainability awards, to be presented at its annual Global Congress in Hong Kong on 6th June 2024. The personal awards - Lifetime Achievement, Leadership, and the Rising Star Awards, will be presented at the Gala Dinner later that evening.

The Shortlists are as follows.

Creative Classic Short List – in no particular order

  • Country: Malaysia
  • Campaign: Energy Asia
  • Creative Agency: IPG Media
  • Media Agencies: Billups Sdn Bhd
  • Client: Petronas
  • Brand: Petronas Energy Asia
  • Country: France
  • Campaign: Oatly anamorphic Murals
  • Creative Agency: in house
  • Media Agency: Billups
  • Client: Oatly
  • Country: UK
  • Campaign: DON'T GIFT
  • Brand: Not on the High Street
  • Client: Hearts & Science UK
  • Creative Agency: Uncommon Creative Studio
  • Media Agencies: Talon, Grand Visual
  • Region: MENA
  • Campaign: Unilever Levant
  • Brand: Lux
  • Creative Agency: Pimo Group
  • Client: Unilever
  • City: Mumbai
  • Campaign: The Nun II
  • Client: Warner Bros
  • Brand: Warner Bros
  • Creative Agency: In house agency
  • Country: India
  • Campaign: A car on the conveyor belt!
  • Creative Agency: Madison World
  • Media Agencies: Madison World
  • Client: Tata Motors
  • Brand: Tata Altroz iCNG

 

Creative Digital – in no particular order

  • Country: USA
  • Campaign: Space Invaders: World Defense
  • Creative Agency: UNIT9 + OUTFRONT XLabs
  • Client: Google
  • Brand: Taito
  • Country: UAE
  • Campaign: Amazon Prime Video - Citadel Interactive DOOH
  • Creative Agency: Initiative Media & Tactical
  • Media Agency: Initiative Media
  • Client: Amazon Prime Video
  • Brand: Amazon.com Services LLC
  • Country: Brazil
  • Campaign: “Guarded Bus Stop”
  • Slogan: Sometimes, simple companionship makes all the difference.
  • Creative Agency: Eletromidia
  • Media Agency: Eletromidia
  • Client: Eletromidia
  • Brand: “Guarded Bus Stop”
  • Country: UK
  • Campaign: Big Little Welcomes
  • Creative Agency: Uncommon Creative Studio
  • Media Agency: Talon
  • Client: MG OMD
  • Brand: British Airways
  • Country: Denmark
  • Campaign: Best Coke Ever: The Giant Vending Machine
  • Slogan: Best Coke Ever?
  • Creative Agency: Ocean Labs / WPP / Moving Images
  • Media Agency: Wavemaker / GroupM
  • Client: The Coca-Cola Company
  • Brand: Coca-Cola Zero
  • Country: Belgium
  • Campaign: World Largest Permanent Digital Art Gallery
  • Slogan: When art meets Urban Space
  • Creative Agency: Artcrush
  • Client/Brand Artcrush

 

Sustainability Awards – in no particular order

  • Country: Germany
  • Company: blowUP media
  • Nominated: Vertical Garden® with embedded digital screen powered by solar energy
  • Region: Europe
  • Company: Ocean Outdoor
  • Nominated: Carbon emissions reduction - Pinwheel and Drops in the Ocean
  • Region: LATAM
  • Company: GPO VALLAS
  • Nominated: Ecovallas
  • Country: Australia
  • Company: oOh!media
  • Nominated: Ecobanner
  • Region: Europe
  • Company: ECN
  • Nominated: Carbon Calculator
  • Region: Europe
  • Company: VIOOH
  • Nominated: VIOOH shares industry-first carbon emissions measurement hitting 18% below benchmark

WOO has also named the three contenders the popular Technical Innovation Award. These are judged by Congress delegates after a brief presentation from each of the contenders. These will also take place on the afternoon of June 8.

Technical Innovation Awards – in no particular order

  • Country: USA
  • Innovation: Ecosmart energy efficient initiative
  • Innovator: Daktronics
  • Country: Japan
  • Innovation: Can you conversation with the memories of the city?
  • Innovators: LIVE BOARD,INC
  • Country: UK
  • Innovation: DeepScreen® Alive
  • Innovator: Ocean Outdoor

WOO CMO Richard Saturley says: "All these awards are going from strength to strength with more entries and better quality than ever.

"This year it will be a real task for the judges in both creative awards and for delegates as they judge the Technical innovation Award on the Congress floor."
 

Click on here for the draft programme

 

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