World Out of Home Organization’s May 18 European Forum is now open for Registration

World Out of Home Organization’s May 18 European Forum is now open for Registration

World Out of Home Organization’s May 18 European Forum is now open for Registration

WOO’s May 18 European Forum is now open for Registration. This virtual event, focusing on but not exclusively European content, will consist of three 90-minute sessions: 10.30-12pm, 1-2.30 and 4-5.30 GMT. The event will be hosted from London and take place during London Digital Signage Week which runs from May 17-21.

The WOO event will be free to members, but non-members will also be able to register for a small fee. Non -members booking before April 30th will pay an Early Bird Rate of €100 Euros going up to €150 Euros after that. To book this must attend event, just click here.

Speakers already announced include Justin Cochrane, CEO Europe of Clear Channel, Christian Schmalzl Co-Chief Executive Officer of Ströer Management SE and Andy Sriubas, Chief Commercial Officer of OUTFRONT Media.

They join a number of other speakers from all sides of the Out of Home and wider advertising industry including James Murphy, co-founder of creative agency New Commercial Arts. NCA is WOO’s ad agency and devised the widely praised #OurSecondChance global campaign that ran in 2020. NCA has since won business from Halifax, Uber, Vodafone and Habitat/Sainsbury’s.

Justin Cochrane of industry leader Clear Channel will give his perspective on the European OOH market as it navigates recovery from the Covid pandemic.

Christian Schmalzl from Ströer and OUTFRONT’s Andy Sriubas will discuss mobile connectivity and show how mobile and OOH can be the perfect partners for advertisers in an increasingly digital world.

The European Forum is the first in WOO’s Grand Tour which will also include an Asia Forum later in 2021 and an Africa Forum in early 2022. A number of further webinars are also planned.

WOO President Tom Goddard says: “The European Forum is already set fair to become the must attend OOH event of 2021. We have already secured a number of top-level speakers and there are many more to come. We hope as many members as possible will join us for what promises to be a highly informative, entertaining and unmissable day.”  

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