The role of OOH in a world dominated by ecommerce; OOH creativity that sells, maximising mobile, the future for programmatic, how will a carbon neutral WPP impact media owners? Plus how can OOH practitioners align with modern moves in diversity and sustainability?
These are the big issues of the day in OOH and they will all be covered by experts from within and outside the OOH industry at the world Out of Home Organization virtual European Forum on May 18, hosted from London.
We’ll hear from Mark Read, CEO of the world’s biggest advertising company WPP; James Murphy, co-founder of the world ’s hottest creative agency New Commercial Arts and Diageo global media director, marketing, Isabel Massey. There will be leaders from the global OOH industry and details of a major new industry-wide research project.
WOO European Forum May 18th 2021
WOO’s May 18 European Forum is now open for Registration. This virtual event, focusing on, but not exclusively European content, will consist of three 90-minute sessions: 10.30-12pm, 1-2.30 and 3.30 until 5.00 BST. The event will be hosted from London and take place during London Digital Signage Week which runs from May 17-21
The WOO event is free to any employee of our members, but non-members will also be able to register for €150 Euros.
So - no excuse: REGISTER NOW
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