
Starting Feb. 6, China resumed outbound group travel to 20 countries, including Thailand, the Maldives, the United Arab Emirates, Russia, and New Zealand. At the same time, cross-border travel between the Chinese mainland, Hong Kong, and Macao was fully resumed.
Paul Pruangkarn, chief of staff at the Pacific Asia Travel Association, said Chinese tourists are essential to global tourism. China had remained the largest outbound tourism market worldwide for several years before the pandemic hit. In 2019, Chinese tourists achieved 155 million overseas trips, with consumption abroad worth $133.8 billion.
The resumption of China's outbound travel is injecting strong impetus into tourism in the Asia-Pacific region and the recovery of the global economy,
As the key market, the resumption of China's outbound travel is injecting a strong impetus into tourism in the Asia-Pacific region and the recovery of the global economy.
According to statistics, during the Spring Festival this year, the overall order for outbound travel of Chinese tourists increased by 640% year on year, and the demand for cross-border air tickets increased by more than four times.
From the perspective of outbound routes, Southeast Asia is still the most popular destination for Chinese tourists. Ctrip said that from the perspective of enrollment, Thailand still ranks first in the popularity of outbound groups; Secondly, Maldives, Hong Kong, Macao, Egypt, New Zealand, and Indonesia are also favored by tourists.
However, outbound tourism is still at the preliminary stage of recovery, said Sun Guizhen, secretary-general of the China Association of Travel Services, adding that significant constraints include the limited number of international flights, high costs, and inadequate hoteliers.
Experts predicted the outbound travel market would see a more apparent boom during this year's May Day holiday.
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