Ensuring a Sustainable Future

Ensuring a Sustainable Future

Dentsu global head of OOH Ben Milne moderated a high-level panel on Sustainability from all sides of the industry which included Lénaïc Pineau-Group Chief Sustainability and Quality  Officer for the JCDecaux Group, Mathieu Verbraken - Development Manager, Daktronics and Tina Chikhani-Nader - Head of Digital, Unilever.

The clear conclusion was that sustainability was becoming an inescapable business driver which will only become more important for clients and consumers. COP28 to be held in Dubai later this year will add extra focus.

• Moderator: Ben Milne Global Head Of OOH, Dentsu International Market
• Lénaïc Pineau - Group Chief Strategy Officer, JCDecaux Group
• Mathieu Verbraken -Development Manager, Daktronics
• Tina Chikhani-Nader - Head of Digital, Unilever

WOO is currently uploading recordings of all the presentations as well as speaker slides. This process will be complete next week. These will be made available to all MENA Forum delegates and WOO Members. Delegates will be emailed with a specific password to access the recordings and slides to download.

 

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