The 2020 New Year Countdown on the bank of Huangpu River in Shanghai presented the lighting show including “2020” and the Chinese characters of “dreamcatcher” by 2020 drones.
Most of airport advertising in China is operated by multiple media vendors. Except for a few exclusive concession airports, those airport media vendors are always full of competition.
After strict control of outdoor advertising in Beijing and Shanghai, Guangzhou, the 3rd Tier-1 city in south China, will launch a new OOH Regulations, effective from January 1, 2020.
This is the first World Out of Home Congress under the auspices of the rebranded World Out of Home Organization, formerly FEPE International. It is the first time Congress has returned to North America since 1998 when the FEPE Congress was held in Montrea
World Out of Home Organization President Tom Goddard took the opportunity to introduce the newly-branded Organization - formerly FEPE International - to attendees at New York Digital Signage Week.
World Out of Home Organization President Tom Goddard joined more than 250 delegates at the second Alooh! Forum, organised by the Latin American Association of Out of Home in Buenos Aires on September 25, 26 and 27
Representatives from the World Out of Home Organization (WOO) addressed delegates at the China Outdoor Ad Forum for the first time in August.
The World Out of Home Organization (formerly FEPE International) will be hosting a networking presentation with partners the Out of Home Advertising Association of America (OAAA) and research body Geopath in NYC in an opening session for Digital Signage w
The key issue for Out of Home in the next decade is maintaining and, if possible, growing its share of the $635bn worldwide ad market as this world moves online.
FEPE International announces 2019 Awards - Nominations now open
FEPE 60th Congress in Dubai opens for registrations - Jean-Charles Decaux named as Keynote Speaker
Bob Wootton is to step down from the role of Executive Director of FEPE, the global body for the out of home industry, at the end of this month (September 2018).
Out of Home Advertising crosses the threshold of 2 billion euros in Germany
2017, year of mixed feelings for Nigerian advertising
MAC Lights Up Programmatic OOH To Drive Footfall In Stores in Turkey