News from WOO - Out of home advertising

BlowUP CEO Katrin Robertson to head World Out of Home Organization Awards judging panel
BlowUP CEO Katrin Robertson to head World Out of Home Organization Awards judging panel

Katrin Robertson, CEO of blowUP media and a board member of the World Out of Home Organization, will head the Organization's panel of judges for its 2020 Awards, to be announced at its Congress in Toronto from June 3-5, 2020. The judges will also include

CHINA: Drone Shows Become Another Form of OOH.
CHINA: Drone Shows Become Another Form of OOH.

The 2020 New Year Countdown on the bank of Huangpu River in Shanghai presented the lighting show including “2020” and the Chinese characters of “dreamcatcher” by 2020 drones.

CHINA: China airport advertising sales gave birth to a new mode of operations
CHINA: China airport advertising sales gave birth to a new mode of operations

Most of airport advertising in China is operated by multiple media vendors. Except for a few exclusive concession airports, those airport media vendors are always full of competition.

CHINA: Guangzhou, the Tier-one City in south China, is enforcing the new OOH Regulations
CHINA: Guangzhou, the Tier-one City in south China, is enforcing the new OOH Regulations

After strict control of outdoor advertising in Beijing and Shanghai, Guangzhou, the 3rd Tier-1 city in south China, will launch a new OOH Regulations, effective from January 1, 2020.

Registration opens for World Out of Home Congress in Toronto
Registration opens for World Out of Home Congress in Toronto

This is the first World Out of Home Congress under the auspices of the rebranded World Out of Home Organization, formerly FEPE International. It is the first time Congress has returned to North America since 1998 when the FEPE Congress was held in Montrea

President Tom Goddard introduces World Out of Home Organization to New York Digital Signage Week
President Tom Goddard introduces World Out of Home Organization to New York Digital Signage Week

World Out of Home Organization President Tom Goddard took the opportunity to introduce the newly-branded Organization - formerly FEPE International - to attendees at New York Digital Signage Week.

President Tom Goddard hails dynamic Alooh! trade body at second Latin America industry gathering
President Tom Goddard hails dynamic Alooh! trade body at second Latin America industry gathering

World Out of Home Organization President Tom Goddard joined more than 250 delegates at the second Alooh! Forum, organised by the Latin American Association of Out of Home in Buenos Aires on September 25, 26 and 27

China Advertising Association (CAA) welcomed into the World Out of Home Organization, at China Outdoor Ad Forum
China Advertising Association (CAA) welcomed into the World Out of Home Organization, at China Outdoor Ad Forum

Representatives from the World Out of Home Organization (WOO) addressed delegates at the China Outdoor Ad Forum for the first time in August.

World Out of Home Organization (WOO) partners with OAAA and Geopath at NYC Digital Signage Week
World Out of Home Organization (WOO) partners with OAAA and Geopath at NYC Digital Signage Week

The World Out of Home Organization (formerly FEPE International) will be hosting a networking presentation with partners the Out of Home Advertising Association of America (OAAA) and research body Geopath in NYC in an opening session for Digital Signage w

JCDecaux Co-Chairman Jean-Charles Decaux on the bright future for Out of Home

The key issue for Out of Home in the next decade is maintaining and, if possible, growing its share of the $635bn worldwide ad market as this world moves online.

FEPE International announces 2019 Awards - Nominations now open

FEPE International announces 2019 Awards - Nominations now open

FEPE 60th Congress in Dubai opens for registrations - Jean-Charles Decaux named as Keynote Speaker

FEPE 60th Congress in Dubai opens for registrations - Jean-Charles Decaux named as Keynote Speaker

Bob Wootton to step down as FEPE Executive Director

Bob Wootton is to step down from the role of Executive Director of FEPE, the global body for the out of home industry, at the end of this month (September 2018).

Out of Home Advertising crosses the threshold of 2 billion euros in Germany

Out of Home Advertising crosses the threshold of 2 billion euros in Germany

2017, year of mixed feelings for Nigerian advertising

2017, year of mixed feelings for Nigerian advertising

MAC Lights Up Programmatic OOH To Drive Footfall In Stores in Turkey

MAC Lights Up Programmatic OOH To Drive Footfall In Stores in Turkey